PPL Hotels 
Chain

Branding for a hotel chain that offers on one hand a young, vibrant and connecting experience and on the other a warm and intimate family atmosphere. The graphic language is based on hand drawn illustrations and unique line characters and is eye-leveled with the visitors. The network is located in the Mediterranean basin - which is considered an area with a high temperament and happy, energetic population. The concept introduces a local family and their way of life and with the help of these characters expresses welcoming and embracing Mediterranean hospitality.